Chapter Leaders
Officers
Principal
MBA Performance Consulting
(561) 406-6613
Mike Bickers is Principal with MBA Performance Consulting and former Chief Operating Officer for Health Business Solutions, LLC. Mike has more than 24 years of healthcare and management experience, including the success of two technology start-ups. His expertise includes workflow process evaluation for hospitals and clinics, as well as sales and marketing of a wide variety of healthcare revenue cycle technology products and services, including denial management and recovery.
While Mike’s leadership and management skills have propelled him to success, he attributes his deep-rooted honesty and integrity to what has kept him consistent. Mike is a former vice president of sales for HBS, a denial recovery services firm, and a former area vice president of sales for CareMedic Systems, Inc., responsible for sales of revenue cycle technology and services in the eastern United States.
Mike has been a member of HFMA since 2001. His volunteer activities began in 2003 as a volunteer on the Education Committee of the Metro New York chapter of HFMA. Later, he became a volunteer on the Education Committee of the Florida Chapter, followed by the Sponsorship Committee. This led to his being appointed to the Board as Director of Policy and Finance, followed by Director of Administration, Director of Education / Program Chair, and two years as the Chapter Secretary. Mike has received numerous awards as a result of his HFMA participation.
Dan Phippen, FHFMA
Principal
Triage Consulting Group
(404) 574-6401
DanP@Triageconsulting.com
Dan is a Principal at Triage Consulting Group, one the nation’s leading revenue cycle consultancies, where he has worked for the last 15 years. He specializes in conducting comprehensive payment reviews on zero balance accounts for his hospital clients, working to uncover lost revenue from managed care payers, Medicare, Medicaid, TRICARE, VA, workers’ compensation, ERISA, Silent PPO and other payers subject to underpayment risk. Dan has carried out payment reviews for hospitals and health systems in more than 15 states and has particular expertise in managed care contract review, client trainings, and litigation support. In his operational capacity at Triage, Dan oversees client engagements across the Eastern U.S., leads Triage’s internal training program, and helps oversee on-campus recruiting efforts.
Dan has been a member of HFMA since 2005 and became a Certified Healthcare Financial Professional in 2013 and a Fellow in 2015. He has been a member of the Florida Chapter since 2009 and has volunteered for the Education Committee and currently serves as the Registration Chair and Membership Chair. Dan graduated with honors from the University of California, Berkeley with a degree in Political Economy of Industrial Societies.
Lisa Mathews
Director of Business Development
Berkeley Research Group, LLC
(904) 859-9366
lmathews@thinkbrg.com
Lisa Mathews is the Director of Business Development for Berkeley Research Group and has more than 20 years of healthcare leadership experience. She spent 14 years at Florida Blue where she held leadership positions in operations and marketing/sales. While at Florida Blue she led the development of new group, individual, and financial products before transitioning to work more directly with hospitals across the Southeast in reimbursement and revenue cycle management. She has a strong background in Product Development/Management, Business Development, Marketing and Client Relationship Management with expertise in reimbursement and revenue cycle management.
Her passion for making a difference in healthcare is evident in her involvement in HFMA and other volunteer organizations such as ACHE, AAHAM, FHA and Women in Healthcare Leadership (WiHL). Prior to her role last year as the President-Elect, Lisa served as the education curriculum chair and co-chair for NE Florida education, followed by the Director of Education/Program Chair.
Robert Howey, Director
Toyon Associates, Inc.
1800 Sutter Street, Suite 600
Concord, CA 94520
Phone: 925.685.9312, ext. 3147
FAX: 925.687.9013
www.toyonassociates.com
Robert is a Director with Toyon Associates, a firm specializing in government reimbursement located in Concord, California. Recently, Robert was a Revenue Cycle Manager at Mayo Clinic in Jacksonville, Florida, where he led a team of professionals responsible for the hospital regulatory and reporting function across the Mayo Clinic enterprise. Prior to joining Mayo Clinic, Robert was a manager at KPMG LLP, where he provided reimbursement consulting services to academic medical centers and other facility providers on government reimbursement. He has presented at several national conferences/workshops on topics to include Medicare cost report preparation, the Affordable Care Act, and organ transplant finance.
Robert is a licensed C.P.A. in Florida and earned his BBA in Accounting, MBA, and MHA from the University of North Florida. Robert also became a Certified Healthcare Financial Professional in 2015 and most recently was the Education Chair in the North Florida region.
Abby Birch
Director of Client Development
Advanced Patient Advocacy
(407) 325-1987
abirch@apallc.com
Abby Birch is the Director of Client Development for Advanced Patient Advocacy (APA), a company that assists hospitals in reducing uncompensated care by finding the best coverage options for their uninsured and underinsured patients. Abby’s team of highly regarded healthcare professionals are frequently asked to speak at HFMA and AAHAM events regarding their leadership and experience as federally funded Patient Navigators under the Affordable Care Act, as well as best practices related to Enrollment, Disability and Liability services.
Abby was recently selected by National HFMA to participate on the Early Careerist Task Force and is a founding member of Women in Healthcare Leadership, an annual leadership and professional development conference. In May 2014, Abby received the Florence Henry Award for demonstrating innovation and leadership within the Florida Chapter of HFMA. Abby is a proud graduate of the University of Central Florida and is a member of the South Florida UCF Alumni Chapter; Go Knights!
Directors
Cheryl Spanier
Director of Business Development & Client Services
MDS
(772) 532-5822
cspanier@meddatsys.com
Cheryl Spanier is Director; Business Development & Client Services for MDS (Medical Data Systems, Inc.) in Vero Beach, FL. Cheryl has daily oversight of the Sales, Business Development, and growth aspects of MDS and is responsible for delivering exceptional customer service to and serving as point of contact for MDS’ client hospitals throughout the United States. Cheryl works closely with MDS’ President, and Operations to ensure MDS is meeting the client’s needs and expectations. She has worked for, and represented MDS for 8 years. Prior to MDS, Cheryl was the Sales & Marketing Director for BCC overseeing sales representatives and their marketing division in Pennsylvania.
Cheryl has 16 years of healthcare experience, and has been an active member of HFMA for 8 years. She is the current Director of Education/Program Chair for Florida and previously served as Program Co-Chair, Women’s Leadership Forum Chair and Session Coordinator. She has been actively engaged with the leadership and strategic teams for the last five years and is a member of the American College of Healthcare Executives (ACHE).
Carol Plato
Assistant Vice President
Martin Health System
(772) 223-5656
Carol is an Assistant VP for Martin Health System. Her responsibilities include the Revenue Cycle, Utilization Review, payer contracting, Utilization Review, and Case Management for the entire integrated delivery system. She has been with Martin for 24 years.
Carol has a BS in Healthcare Finance from Northeastern University and an MBA from Nova Southeastern. She was born and raised in Colorado. She is a huge Denver Bronco and Boston Bruin fan.
Carol is and has been involved with HFMA and AAHAM at both the local and National Levels and is considered a leader in Revenue Cycle management. Carol is a past HFMA FL Board member where she served in the role of Director of Policy and Finance. Most recently she has served in the chair position for the Revenue Cycle Forum and is currently in her second year as Sponsorship Chair.
Michele Napier
Chief Revenue Officer
Orlando Health
(321) 841-1777
michele.napier@orlandohealth.com
Michele Tynes Napier is the Chief Revenue Officer for Orlando Health overseeing Revenue Management and Managed Care for 8 hospitals, 500 physicians, and ancillary services. Before joining Orlando Health, Michele was the Senior Vice President & Chief Revenue Officer for Mercy Health, a health system in the Midwest with 21 hospitals and 1,600 physicians. A graduate of Florida International University (BBA) and University of Miami (MBA), Michele has worked in the health care industry for 30 years including hospital, physician, reimbursement, strategic pricing, and health plan operations. She served as the Corporate Vice President – Revenue for the Health Alliance where she led the Managed Care Strategy and Revenue Cycle operations. Prior to that, she was the President of US Family Health Plan and Senior Vice President of Delivery Systems for St Vincent Catholic Medical Centers in New York. In that capacity, she led a successful turnaround of US Family Health Plan, a government HMO serving members from Connecticut to Pennsylvania. She has experience in multiple markets in the Midwest, Southeast and Northeast regions of the U.S. and Puerto Rico where she oversaw regional networks for Humana and Independence Blue Cross. She is certified in Managed Care by HFMA and a Fellow, HFMA. She is the Past President of the Southwestern Ohio Chapter of HFMA and has served on national HFMA councils including the National Advisory Council for Revenue Cycle.
Natalie Billo, MS-HSA
Contract Manager Managed Care
Lakeland Regional Health
(863) 687-1100 x 5203
natalie.billo@myLRH.org
Natalie Billo is the Senior Managed Care Contract Manager in Lakeland Regional Health's Managed Care Department. Previously, she worked for BayCare Healthcare System in the Revenue Management Services Department as a Revenue Management Specialist. She brings twenty years of healthcare finance experience exposed to payer, hospital, and hospital system backgrounds. Prior to joining the BayCare team, she worked at Winter Haven Hospital for thirteen years in a range of healthcare finance roles including Accounting, Decision Support, Analysis, Reimbursement, Charge-master, Managed Care, and Patient Financial Services. Her perspective ranges from month-end analysis to Medicare cost reports to business office functions. In addition, Ms. Billo worked on the payer side for four years in marketing and finance for an HMO/TPA company under the same umbrella as Winter Haven Hospital.
An active member in the HFMA Florida Chapter, she currently is the Director of Member Services. She was the Director of Administration last year and previously chaired various committees including Communications, Volunteer Outreach, Founders, Website, and Government Reimbursement & Regulations (now known as Reimbursement Forum). She has been actively engaged with the leadership and strategic teams for the last seven years. She is a recipient of the both the Follmer Bronze and Reeves Silver Merit Awards for the Florida HFMA Chapter.
Ms. Billo received her Master’s Degree from the University of Central Florida in Healthcare Service Administration (MS-HSA). Her undergraduate degree is from the State University of New York at Albany with a Bachelor of Arts in Mathematics.
Govi Goyal
Regional Regional Director, Enterprise Solutions
Zirmed
(630) 205-1533
govind.goyal@zirmed.com
Govi is a Regional Director of Enterprise Solutions for ZirMed's Corporate Strategy and Sales Support team based in Chicago, IL. In his role he strategically partners with healthcare providers to improve their clinical and financial performance through the use of predictive analytics and deep industry expertise. Prior to joining ZirMed, Govi spent 2 years with Deloitte Advisory Services where he was a recipient of the FY15 Financial Performance Award for innovation by focusing on risk mitigation strategies and facilitating several Epic implementations. He also has experience building revenue integrity teams, developing strategic pricing models and performing CDM standardization for complex hospitals and health systems.
Earlier in Govi's career, he spent a number of years on the provider side working for large academic and community based health care systems in various PFS/revenue cycle roles. He received his bachelors from the University of Illinois at Urbana-Champaign and masters in Health Systems Management from Rush University Medical Center. Govi is an active member of the Florida HFMA chapter and is passionate about planning educational events throughout the north region. In his free time, he enjoys playing tennis, writing music in his home studio, and taking relaxing vacations with his wife and family.
Brad Goodwin
Accenture Health
(727) 807-4236
bradley.a.goodwin@accenture.com
Brad Goodwin is a Management Consultant in Accenture's Health & Public Service practice. He works with healthcare clients to improve quality, maximize financial & operational performance, and define strategic priorities that drive sustainable growth.
Prior to joining Accenture, Brad worked for a regional government-sponsored health plan, where he was responsible for regulatory oversight and contract management of the firm's pharmacy benefit manager. He also has experience conducting market analysis and managed care contracting for a leading national nonprofit mental health organization's 9 inpatient residential treatment facilities in 4 states. Additionally, Brad has worked in the biotechnology startup sector, where he performed financial analysis, due diligence, and market research for a biotech holding company specializing in the commercialization of early stage technologies for pediatric medicine.
Brad holds an MBA with a concentration in Competitive Strategy from the University of Florida, where he was a Matherly Scholar. He also earned a Master of Health Sciences from the University of Mississippi Medical Center and a BA from Millsaps College.
Brad is an active member of the HFMA, and most recently served as the chair of the FL Chapter’s Early Careerist Committee. While Early Careerist Committee chair, he led efforts to secure the chapter’s first Strategic Innovation Grant, awarded to the FL Chapter in early 2017.
Jonathan Levine
Director of Business Development Southeast Region
Med-Metrix
(201) 561-0302 | Mobile (786) 255-3192
jlevine@med-metrix.com | www.med-metrix.com
Jonathan Levine is Director of Business Development for Med-Metrix. Med- Metrix is a leading provider of performance management analytics, consulting, extended business office, and revenue recovery services to the healthcare industry. Jon is responsible for the Southeast region and is based in Miami, Florida. He develops and maintains new accounts across his region. Jon has been with the Med-Metrix Team since June of 2014.
Jon has 13 years of healthcare experience, and has been an active member of HFMA for the past 4 years. He is the current Co-Chair of Statewide Education and has also held positions of Chair and Co-Chair of Southeast Regional Education as well as Co-Chair of Strategic Alliances.
Rudy Braccili
Revenue Cycle Management
Miami Children's Health System
rbraccili4230@gmail.com
Rudy Braccili Jr., MBA, CRCE currently serves as the Administrative Director, Revenue Cycle Management at Miami Children’s Health System where he is accountable for the Patient Access, Patient Financial Services, Revenue Integrity, Clinical Documentation Improvement and Case Management departments.
From 2009 through 2017 Mr. Braccili led the Revenue Cycle team at Boca Raton Regional Hospital during one of the most remarkable sustained financial red to black turn-arounds of a not for profit acute care hospital in U.S. history. While at Boca Regional he received several awards from the U.S. Department of Defense for his leadership honoring U.S. military Veterans, and for exceptional employer support for the United States National Guard and Reserves.
Prior to that, Mr. Braccili served as leader of Tenet Healthcare’s National Medicare & Medicaid Centers during its initial creation and for 5 very successful years thereafter.
Mr. Braccili spent 14 years in progressively expanding leadership roles at 3 of the 4 hospitals of the Broward Health system. He was eventually chosen to lead the implementation of Broward Health’s first of its kind Central Business Office and served in the role of AVP during his final 6 years there.
Mr. Braccili earned a B.S. in Business Administration from Villanova University and an MBA in Health Administration from the University of Miami.
Mr. Braccili is in is 5th year of service as governing charter school Board Chairman for Broward County’s Lauderhill, Dolphin Park, North, Melrose and Flagler high schools managed by Alternative Learning Solutions - dedicated to achieving a full high school diploma for our community’s most “At risk” students.
Rudy presently serves on the Board of Healthcare Financial Management Association's (HFMA) Florida chapter and is a past two-term president of the American Association of Healthcare Administrative Management’s (AAHAM) South Florida Chapter. He has won several national article publication awards from both AAHAM and HFMA.
A highly rated healthcare industry speaker he has presented at regional and national institutes for HFMA, HIMSS, AAHAM, Becker's and Marcus Evans educational events.